About

Principle Toyota of Hernando has new owners! Located just south of Southaven, we are here with a family approach to business that's based on five fundamental guiding principles: 1. Great people lead to a great Toyota experience, 2. We're committed to providing unparalleled service, 3. Personal and organizational integrity guides every decision we make, 4. We make excellence a habit, 5. Infectious enthusiasm. We're proud to represent the Toyota brand because it has such a long-term reputation for reliability and integrity. We work hard to reflect those same values throughout every aspect of our dealership.